Journey to the C-Suite: How to Build the Networks and Skills to Lead

Journey to the C-Suite: How to Build the Networks and Skills to Lead

331 331 people viewed this event.

*This session is relevant for professionals working in sport, with 7-15 years of experience, who have reached manager level or above and are on a path towards senior leadership.

We regularly hear from the executives shaping the industry today. This is your opportunity to hear from the leaders who will shape it tomorrow.

Join Jenny Haskel (Assistant Director, Deloitte), Becky Hartley (Head of Commercial Partnerships, Lancashire Cricket) and Allen Tillyard (Associate Director, Digital & Content, Brentford Football Club) for an honest conversation about building influence, developing leadership skills and creating opportunities in a rapidly evolving industry.

Together, you’ll explore what resonates, what doesn’t, and why:

  • How they build meaningful networks and unlock opportunities
  • Which leadership traits remain essential, and which traditional assumptions are becoming outdated
  • The skills, behaviors and mindsets future leaders are investing in today

Whether you’re looking to strengthen your leadership approach, expand your network or accelerate your path to the C-suite, you’ll leave with practical insights, fresh perspectives and lessons from peers actively shaping the future of the sports industry.

Additional Details

Event Overview

  • 4:00pm - 4:05pm - Welcome and Introduction
  • 4:05pm - 4:30pm - Panel Discussion
  • 4:30pm - 4:40pm - Audience Q&A
  • 4:40pm - 4:45pm - Close
 
  • Confirmed Speaker: Jennifer Haskel, Assistant Director, Deloitte - Jenny is an Assistant Director in Deloitte's Sports Business Group, leading Growth Strategy & Insights. A Forbes 30 Under 30 Europe honouree, she works with sports organisations, investors and governing bodies on growth, investment and commercial strategy.
 
  • Confirmed Speaker: Becky Hartley, Head of Commercial Partnerships, Lancashire Cricket - Becky leads Commercial Partnerships at Lancashire Cricket, having progressed through multiple partnership roles at Emirates Old Trafford. She works with leading brands to deliver innovative partnerships, activations and commercial growth across one of sport's biggest venues.
 
  • Confirmed Speaker: Allen Tillyard, Associate Director, Digital & Content, Brentford Football Club - Allen he has progressed from Digital Marketing Manager, through to Head of Club Marketing to now lead the club's digital and content strategy. He works across audience growth, fan engagement and brand development, helping Brentford connect with supporters through innovative content and digital experiences

Secure your place and save the date - register for the event, then save it to your calendar.

 

Date And Time

September 9, 2026 // 04:00 PM (BST) to
September 9, 2026 // 04:45 PM (BST)
 

Location

Online event
 

Event Types

 

Event Category