Applying AI for Commercial Impact | Roundtable Discussion

Applying AI for Commercial Impact | Roundtable Discussion

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A roundtable discussion suitable for commercial, marketing and partnership leaders.

AI is rapidly transforming every corner of the sports industry. From automating workflows and improving decision-making to enhancing fan experiences and unlocking new revenue opportunities, organisations are increasingly exploring how emerging technologies can create competitive advantage. 

Join fellow Leaders Club members for a facilitated roundtable discussion exploring how commercial, marketing and partnership leaders are using AI to accelerate growth, improve decision-making and strengthen fan relationships. 

Together, you’ll explore: 

  • How organisations are using AI to improve fan acquisition, engagement and retention 
  • Where AI is creating value across sponsorship, partnerships and commercial activation 
  • How leaders are using data and automation to drive more effective marketing and revenue generation 
  • The practical opportunities, risks and barriers involved in adopting AI commercially 

Additional Details

Event Overview

  • 4:00pm - 4:05pm – Welcome & Introduction 
  • 4:05pm - 4:10pm – Group Icebreaker (Groups of 5) 
  • 4:10pm – 4:15pm – Scene Setting 
  • 4:15pm - 4:45pm – Breakout Discussion (Same Groups of 5) 
  • 4:45pm - 4:55pm – Key Takeaways 
  • 4:55pm - 5:00pm – Reflections & Close 

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Date And Time

November 3, 2026 // 04:00 PM (GMT) to
November 3, 2026 // 05:00 PM (GMT)
 

Location

Online event
 

Event Types

 

Event Category